Kapow Content
Clear and Concise Writing for Maximum Impact
Services
COPYWRITING
BLOGGING
COPY EDITING
PRODUCT DESCRIPTION
WEB COPY
PROOFREADING
SEO, (otherwise known as search engine optimisation), is marketing speak for making yourself more 'Googleable'. It enables you to reach your market with specific campaigns which target the exact demographic and income type that is most likely to buy your products.
With carefully crafted, persuasive language, you can accurately capture the zeitgeist and get your audience's attention.
My copy demands an audience with your brain and a dance with your soul so, as the great David Bowie once said, let's dance.
Why you need Kapow Content
You know what you want to say. Phrasing it however, and finding an angle that makes it interesting enough for someone else to actually want to read it, that's another task entirely.
It's all very well employing an AI copy bot, but besides secretly plotting your demise and the end of the world as we know it, just how much editing are you going to have to do to fix its lack of cultural awareness? And, can you afford the libel bill you're going to have to pay when Jasper inadvertently offends a whole sector of your customer base?!
You need a UK-based copywriter. Someone who understands your culture, your mindset, your challenges and your passions.
I've written copy for retail, marketing content, digital content for engineering, automotive copy, design content, journalistic blogs, interviews, articles for the tourism industry and have worked with former Senior Directors of bluechip firms, national retail names and independent traders.
One thing is consistent, message. Understanding your message, crystallising it and communicating it in words which are relatable, engaging and even exciting can be a challenge at the best of times. You need a UK copywriter.
Formulating Your Message
Marketing is not about typing up some grandiose sentence and hoping someone connects. It's not standing on a street corner, singing "who will buy?" hoping to flog your wares. You have to go to where the punters are. You also need to sell something people actually want and advertise it where they're likely to see it.